Professional
Images is a national PR photo agency with over
60 photographers throughout the UK. It was founded in 1989 by Simon
Apps, an experienced press photographer.
Simon's interest in photography was sparked at college where he enrolled to study drama wanting to
establish himself as an actor. Needing to
study an additional subject, photography
was suggested to him. The artistic opportunities and
the ability to make a splash with stunning photography
quickly became apparent and the subject became his
major area of study.
Simon subsequently began his photographic career working
for a regional newspaper group as a staff photographer
where he learned the skills needed to survive in the
world of photojournalism. He covered many major stories
including the Hungerford Massacre, photos from which
were used worldwide.
A serious motorcycle accident in 1986 changed the
direction of his career.
Simon explains: "I broke my neck, arms, leg and
more. All the bones mended easily with no lasting
effects but unfortunately I ripped four nerves from
my spinal cord resulting in the total paralysis of
the top of my right arm. But breaking both your arms at the same time
is a great way of giving up smoking! My life-changing
moment came after spending some time in a hospital
spinal unit where I quickly realised my injury was
absolutely nothing in comparison to most of the other
people in the unit. From that day to this, I look
forward rather than back and work very hard to get
where I want to go."
His career continued as a Swindon press photographer and in
1989 he set up Professional Images in Swindon with
the aim of providing corporate clients with press
photography for their news releases. The Swindon based
business proved a dramatic success. More and more,
clients came to discover that if they submitted photos
to the press that had been taken by an experienced
press photographer, the images were used far more often.
Since those early days,
Professional Images has expanded with over 60
experienced PR press photographers based all around
the UK and continues to work with Simon's
ethos in mind.
Professional Images is now the preferred PR
photography supplier for many of the UK's top PR
consultancies and is always looking to work with new
PR consultancies, large and small. The
company’s work
is regularly
published in the international, national and regional media as well as
online news
websites.
Read articles, helpful tips and the thoughts of
Simon
Apps on our Expert Opinion
pages or follow his personal tweets on
Twitter.
Professional
Images operates from a Wiltshire based
location in
the UK near Swindon and provides PR, publicity and
editorial photographers throughout the UK. See
the
testimonials
page to see what just a few of their regular clients
say about them. |
